Uniglobe Secondary School

Author name: Anil Pantha

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E-Commerce Strategies For The Attraction Of New Customers

E-commerce! Who does not know about e-commerce? Yeah, I agree, in the past only a few people had knowledge about e-commerce but now in the present generation, the tables have turned and only a few people do not know about e-commerce, it would be as the buying and selling of goods, products or service over the internet. Similarly, the transaction of money and funds is also considered as e-commerce. Concerning the topic, the strategies of e-commerce for attracting new customers are Website design, social media marketing, paid advertisement, loyalty program and data analysis, and global expansion. The first impression of e-commerce websites is crucial for businesses investing in user-friendly, responsive, visually appealing websites. The seamless and efficient website not only attracts customers but also helps to engage in the work. Similarly, with more than a billion users of social media, businesses enable the channels to promote their brand by targeting ad campaigns, and fund campaigns to attract new customers. If the website design is appealing, customers will believe that the website is legit and will not hesitate to buy the products. PPC (pay-per-click) advertising is also helping to attract customers from Google ads, Facebook, and Instagram which enable a wider audience. Many e-commerce businesses employ a loyalty program, offering discounts to their first buyer which encourages the long-term buying to the goods from the same seller. Data analysis has also been proven a good strategy to attract new customers as they analyze the information about the person’s interest and recommend those things that they are interested in by which they are forced to buy the good. Global expansion of e-commerce is also a crucial point as the local culture will be spread overall. Many e-commerce businesses are also recruiting social media influencers like YouTubers to promote their brand. For example, take a famous YouTuber who has millions of subscribers. People usually like to watch their videos and if in the middle of watching the video, they introduce us to a product we will take some time to listen about the product and we may also like it if we buy that product the e-commerce will grow as well as the business. The following were some of the strategies to attract more new customers but in all terms of business of business, there are many ways to increase the successive rate and growth of the business or e-commerce. If the commerce service provides a well-functioning product to the customer, then there can be a 360-degree turn to increase the growth of certain e-commerce businesses. That would be a win-win situation for both the e-commerce business and the people. One thing is surely true that e-commerce has truly been proven a very good and easy for the busy schedule in one people’s life. By: Samikshya Maharjan (Science, F1)

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Navigating The Complexities Of Technology:  Impact On Human Relationships

This is the era of science and technology. Everyone’s lives are comparatively much easier with the invention and further development of technologies and modern gadgets. With the widespread modernization of technology, many fields have been influenced and impacted by it. Technologies like projection have positively impacted the field of education, helping in productive and comprehensive learning. However, in the same field, technology is making children less attentive, addicted to games, or scrolling through social media. All in all, creative individuals only pretend to do all their homework, which is presented to them with the touch of a finger. Nowadays, technologies have become something human beings are not able to survive without. Some people’s daily dose of socialization lies with the devices themselves. With the connection to the internet and the earth becoming a common home for all of us, globalization has started to flourish. Many media apps such as Instagram, Facebook, Twitter, and many more have taken away real or face-to-face socialization and replaced it with virtual socialization. This impact has proved to have both negative and positive aspects. On the one hand, it strengthens the global bond between many countries and their people. Communication with family, relatives, and friends living abroad is relatively easier. In the case of a nation requiring aid, countries can provide necessary help immediately. The friend circle of a person expands, and they make foreign friends. They start to know more about cultural diversity and learn to be tolerant or accepting of a variety of cultures that exist in our common homeland. Moreover, learning about the political or economic state of a country is also possible. Technology has made people grow closer together, especially when they have a set of common interests or opinions. The knives, traditions, values, and norms are all spreading around the world, and people are becoming accepting of them. This also helps to better the relationship between people if there is no discrimination or conflict regarding different beliefs, views, religions, cultures, and so on. Moving forward towards the negative aspect of technology on human relationships, there is a lack of secrecy between countries and individuals. Any plans or decisions that a country makes are broadcasted on various websites, easily accessible by other countries. Moreover, individuals who are involved in social media also have no secrecy as the app tends to show the location, and some stalkers or overly obsessed people can access such locations. With technology, along with cyberbullying, depression, and other mental health issues, mentally ill people spend most of their time browsing and interacting with news or comments from people, which can make these people frustrated and enraged. This is why they end up venting on the web. When the frustration of a person reaches its limit, they tend to end their own lives, bringing nothing but sad news and a gloomy environment to their family. The negative use of technology puts human relationships in a tight spot, worsening their bond with one another. When used properly, technology can make connecting with another person anywhere in the world much easier. However, this leads to depression, and the misuse of technology invites sadness into human relationships. Connecting with people from different parts of the world, sharing knowledge, and excitement also helps us relax when we share our problems and have a good laugh with them. So, in my opinion, although technology has impacted human relationships in both a positive and negative manner, technology still serves as a boon in today’s world as it has helped connect millions and likely saved countless lives as well. By: Shuvana Tandukar (Management, J1)

Uniglobe College | Uniglobe Secondary School
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Red String: Fate Of Love

We all are looking for the destined one for us but what if we are already bound with a person with a red string? For a long time, humans have wondered about life’s meaning, which has given rise to various philosophical teachings and enchanting legends. And among many legends, the tale of red strings is one of them. Have you ever thought, “This person has entered my life for a reason?” Quite possibly, you may be right. It might be the case that fate has already guided you to the point where you can bring changes into the lives you to the point where you can bring changes into the lives of others. Imagine, closing your eyes and your body grows transparent, can you picture those endless complex networks of blood vessels connecting all the parts of the body? We owe our existence to these life-giving rivers. Now, take note of these special systems, the one that connects the heart with your pinky finger. Maybe that’s the reason when people make a swear or vow, they do it by crossing their pinkies in many cultures. But, according to this legend of red string, this thread coming from our heart does not end at the tip of the finger but flows as an invisible red thread to intertwine with the red thread of other people connecting your heart with theirs. The myth is similar to the concept of a soulmate or a destined partner. The bond of unspoken love, trust, and hope. It would be so great to know that there is someone just for you, someone who belongs to you, someone who you are destined with, and to know that there is someone to love and support you at any cost, some you should not search for, someone that destiny will bring you together with. It’s just like a fairy tale that many of us would like to live in.  Wouldn’t it be easy if we knew that we were already connected with someone, someone whom we can spend our whole lifetime and someone whom we can share our sorrow and happiness with? There is a different kind of feeling, knowing that you won’t always be alone. According to Chinese legend, the deity in charge of “the red thread” is believed to be Yue Xia Laoren. Maybe that is why in most Chinese weddings, the color red is given great value. The color red in Chinese culture symbolizes happiness and it is mostly featured in Chinese weddings. The connection is not only limited to romance because people connected by the red string of fate may share a short interval of time or it can also be someone you are fated to have a deep connection to. It is believed that, when someone’s born, there is a red thread that is tied to them, an invisible red thread that connects them to the people they are destined to meet and be connected to in their lives. In thinking, what if someone can see the red string, what if he/she can see who we are connected with would that person tell us?  What would we be at that person’s place? What would you do? From my view, I would tell them but I am so sure that many people will not believe it and when thinking about this legend it may be real or just an imagination but when thinking I can never stop my mind, I can never put this topic inside, and when thinking I always end up with many questions with “What if?” I get questions like, what if I am connected with someone? Do I know that person? What kind of person will he be? Will that person be just like me or the opposite of me? There are many questions like this. I strongly believe in this theory. I believe that red string is a magical cord that may stretch or tangle, but it can never break. It will always connect two people, maybe best friends or total strangers. The two people connected by the red thread are destined to be together, regardless of time, place, or any kind of circumstances. By: Shasika Praja (Science, C1)

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Unveiling the power of mewing: unlocking the facial potential and aesthetics

Hey there! Have you ever heard of something super cool called mewing? It’s not a magic spell or a high-tech gadget; it’s a simple trick that might change your face and life! So what’s all the buzz about? Mewing is like a facial workout that doesn’t involve sweating or lifting weights. Instead, it’s about how you position your tongue in your mouth. Sounds weird, right? Here’s the deal: it’s all about putting your tongue on the roof of your mouth, keeping your lips together, and teeth lightly touching. But wait, why bother? Well, mewing isn’t just about looking good. It’s about making your face grow in the best way possible, especially when you’re young. They say it helps to straighten teeth, shape your jawline, define your cheekbones, adjust the nose without the need for surgeries and expensive orthodontics, and even make breathing easier, possibly reducing snoring and sleep apnea. How? Pushing the maxilla bone forward, it’s believed to widen your airways. Crazy, right? So, how does this simple tongue posture work such wonders? Well, inside your skull, there are things called sutures, kind of like cracks that help bones grow evenly as kids mature. And guess what? One of your sutures is on the roof of your mouth. Applying consistent tongue pressure on this area is thought to encourage facial bone growth, somewhat like using a device to expand the bone. But here’s the thing: it’s not a quick fix. You won’t wake up tomorrow with a superhero jawline. Mewing needs patience and doing it every day, like brushing your teeth. It’s a slow and steady process but worth it. Mewing is like a superhero power you have inside you. It’s not about changing to fit, but about discovering your awesome potential. It’s like giving yourself a secret boost that only you know about. In a world where everyone wants things super-fast, mewing is a reminder that good things take time. Enter orthotropic, a theory that merges “ortho” for “straight” and “tropos” for “growth”. This concept was born from a family legacy steeped in facial development. Dr. Mike Mew, a current expert in orthotropics and an innovator of mewing, traces this knowledge back to his grandfather, a practitioner using expansion devices in the 20th century. Dr. John Mew, father of Mike Mew and inventor of Mewing, stumbled upon his father’s records after his passing. These records proved that facial bone growth in individuals was indeed possible without resorting to surgery, a groundbreaking revelation that laid the foundation for mewing. Building upon the strength of ancestral wisdom, Dr. Mike Mew stands today as a torchbearer continuing holistic facial development. Decades of research, dedication, and innovation have culminated in the practice known as mewing. Now let’s dive deeper into the mewing techniques and facts. Dr. Mike Mew shares a crucial exercise to ensure you’re mewing correctly. He emphasizes creating a vacuum in your mouth by sucking out saliva and gently pressing your tongue without applying too much pressure. It’s not about pushing your tongue forcefully; it’s about maintaining a suction hold. Mewing isn’t just about sticking your tongue to the roof of your mouth. It’s a set of exercises and habits. It involves techniques like lip taping, eating with lips closed, maintaining your posture, and even changing your breathing patterns. All these small habits can contribute to a larger facial transformation. Ever felt sutures in your bone? Those cracks play a role. Some sutures don’t fuse until later in life, allowing bone growth in adulthood. So, whether you want a sharper jawline or want to feel better in your skin, mewing might be your thing. So, why not give it a shot and unlock your superpower with mewing? By: Ridesh Bhujel (Science, M1)

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Addressing Brain Drain: Challenges and Solutions

“Brain drain” is a term used to describe the emigration of individuals, often referring to the migration of skilled workers from one country to another. While one country experiences a “brain gain” with the influx of skilled migrants, the other undergoes a “brain drain.” This phenomenon occurs due to various factors, both pushing and pulling. Push factors may include lack of employment opportunities, job insecurity, inadequate earning potential, and limited access to education. On the other hand, pull factors may involve the promise of better solutions to these problems, leading to a brighter future and improved security for individuals and their families. Brain drain can result in several problems for the nation from which people are migrating, including a shortage of skilled human resources for development, reduced tax revenue collection, insufficient infrastructure development, and an overreliance on an aging population, particularly among women and children who depend on them. The problem of brain drain is particularly prevalent in developing countries like Nepal, where there is a lack of proper employment opportunities for the growing population. Over the decades, many Nepalese people have migrated to foreign countries in search of better job prospects. These migrants can be categorized into two groups: students seeking higher education abroad and unskilled workers, often middle-aged men, seeking employment in Gulf countries to support their families. While highly educated individuals seek opportunities abroad to interact with intellectuals from around the world, unskilled workers often engage in manual labor to improve their financial status. However, the push and pull factors driving brain drain are not solely economic; political instability in Nepal is another major contributing factor. Frequent changes in government leadership lead to the rapid alteration of plans and policies, hindering effective execution and development initiatives. As a result, many Nepali villages are populated mainly by elderly individuals and women, as the working-age population seeks opportunities abroad. This trend has significant social and economic consequences, including increased vulnerability for families left behind and a loss of traditional agricultural practices. The government must address these challenges promptly by creating employment opportunities, promoting agricultural and animal husbandry industries, fostering interest in traditional agriculture, and updating educational curricula to align with global standards. In conclusion, brain drain poses a significant challenge for Nepal, exacerbated by political instability and limited economic opportunities. To mitigate its impact and encourage skilled individuals to contribute to the nation’s development, concerted efforts are needed from both government and society. By: Prasanna Shahi (Science, C1)

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Science, Technology, And Human Relationships: A Double-Edged Sword

Science and technology are the outcomes of human innovation; they have been a boon for humans. Science has played a crucial role in our lives. We are all dependent on technology, so it has become an inevitable and inseparable aspect of our daily lives. Science and technology have not only made our lives easier but also influenced various aspects of our lives. One major aspect influenced by science and technology is human relationships. Human relations and socialization are crucial aspects of human life. Human relations are very important for living a healthy and happy life. Nowadays, the development in technology has also immensely impacted our human relations. Like a coin has two sides, technology also has both negative and positive effects on human relations. Technology has had a positive impact on human relations. In ancient times, when there was no significant development in the field of science and technology, people couldn’t communicate with their loved ones, friends, or family living in another country or far from them. They used to write letters to each other, which was very slow and only allowed for one-way communication. But nowadays, science and technology have given us mobile phones, the internet, etc., through which people can communicate with each other at any time. It has strengthened and deepened relationships between people. Science and technology have also gifted us with many social sites like emails, video calls, Viber, etc., through which communication is fun and easier. Despite all these positive aspects, science and technology have also been obstacles in strengthening human relations, which is a harsh truth to accept. Due to the advancement of the internet, cell phones, and many social sites like Instagram, Facebook, etc., most teenagers are negatively affected. Teenagers are always on their phones, playing games and chatting with their online friends virtually, but they fail to socialize with people in real life. It has made teenagers, as well as adults, more socially insecure and has made socialization harder for them, affecting their relationships and lowering their confidence as well. Not only teenagers, but many adults have also become victims of this burning issue, which is very essential to solve. In this way, science and technology have become both a boon and a curse for human relations development. To take maximum advantage of science and technology and to protect oneself from its cons, humans themselves must be more conscious and use gadgets thoughtfully. Science and technology are very significant, and we humans can’t even imagine our lives without them, so it is necessary to use these modern gifts consciously and thoughtfully by everyone. By: Prinsika Baraili (Science, F2)

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Is The Parallel Universe Just A Theory?

A parallel universe has always been a feature of a good sci-fi story. But, could we be in one? Our universe is unimaginably big: hundreds of billions or trillions of stars. But is it all that’s out there? I highly doubt that. I love the thought that we might be living just one of an infinite number of possible lives. When we hear the term ‘Parallel Universe’, we often cite the classic science fiction picture of a parallel universe, something that acts as a mirror. Here one day, in this universe, you didn’t manage to have the guts to confess to that boy but in the parallel universe, not only did ‘you’ ask him out but a decade later, he became your husband. It sounds like the stuff of science fiction novels and movies. Or am I the only one who gets excited over some theory without proof? What if the dreams we have are the actual life in the parallel universe? Why do I believe in a parallel universe or multiverse?  Maybe it is just a hunch or coincidence but have you ever walked down a street, which you know very well and noticed that a tree or a building is missing from the scenery that you would swear was there last time you walked there? Some of the parallel universes are so similar as to be practically identified. So, just a hunch but what if whenever the universe is overpalling, we cross over to another universe temporarily and then cross back without destroying their matrix? Some will be in another universe and they’ll think. “I’m sure that this and such had happened”.  And someone says, “Well no, that has never happened”. You are just making that up. Was I just hallucinating? But I could swear to God. It did happen. Well, it may lead us to the conclusion, that either they were in a different universe when that happened or you were the one in a different universe. If we speak of examples, many people claim to have been in a parallel universe. It can be true or just a made-up story to post online. But humans cannot enter them simply as it is all theoretical. If they are a reality, there is still no way we could be sure of there being an entryway into one of them. The universe is expanding faster than the speed of light at an accelerating late.  So, trying to enter a parallel world is impossible. Some have also theorized that entry into a black hole could be a portal into a different universe. However, there is simply no way we can test this as of now. The whole thing about the parallel universe could be just a theory and doesn’t exist in real but that is what makes the whole theory exciting and mysterious. Because every time I try to shut down the topic of multiverse in my head. The other question eventually pops up, “what if?”. By: Sushmita Khadka (Science, C1)

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Body-shaming And Its Impact On New Generation

Body shaming is a rising issue in today’s generation, characterized by the act of making critical and potentially humiliating comments about one’s body, size, and weight. This practice is particularly prevalent among teenagers and encompasses comparison, harassment, and discrimination, ultimately taking a negative toll on an individual’s personality, self-esteem, and body image. The judgment of the physical appearance and attributes of a person constitutes body shaming, ranging from subtle comments to overt discrimination. It is evident that we all come in different shapes and sizes; however, societal and media pressures impose unrealistic beauty standards and stereotypes. This global phenomenon affects individuals of all genders, ages, and nations, focusing solely on outer physical appearance rather than personality and behavior. The new generation is particularly affected by body shaming due to increased access to media and exposure to unrealistic beauty standards. Its consequences extend beyond the individual to society as a whole, with teenagers experiencing low self-esteem, self-confidence issues, anxiety, depression, and even resorting to extreme measures such as self-harm and suicide. Body shaming can have long-term effects, impacting adulthood in both personal and professional lives, perpetuating a culture of constant comparison and concealment of natural flaws to avoid belittlement. Furthermore, society suffers from this problem as body shaming fosters an environment of judgment and exclusivity rather than acceptance and inclusivity. Discrimination based on physical appearance becomes more prevalent, necessitating the implementation of various policies to address this growing issue. Educational institutions should promote body inclusivity and positivity, emphasizing acceptance of all shapes and sizes. Media platforms should enforce strict regulations against online body shaming. Additionally, policies should be enacted to hold individuals accountable for engaging in body-shaming behaviors. Body shaming is a serious issue that demands attention. Failure to address it will lead to the new generation struggling with low self-confidence, self-esteem, and self-belief, perpetually comparing themselves to unrealistic standards on social media. It is imperative to understand that body shaming cannot be dismissed as a joke, as it causes discomfort and unhappiness about one’s body due to others’ comments. Addressing body shaming requires comprehensive efforts, promoting body positivity and inclusivity while fostering equal treatment for all individuals, regardless of their physical attributes. By: Wanjala Maharjan (Science, A2)

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The Pros And Cons Of Online Education

Education is the discipline concerned with methods of teaching and learning in an institute or similar environment. It is the medium for socializing a person. In recent years, online education has replaced traditional and physical classrooms worldwide. Online education is simply a method of providing education through the use of ICT and Internet technology. Online education is a procedure for gaining skills and knowledge through electronics using Internet technology. Online education has become widespread since the Covid-19 pandemic. Due to the lockdown, students were not able to attend traditional classrooms, which gave priority to online education. Online education has become a great source of education available anytime, anywhere for students. Through the use of electronics and the Internet, it has become more flexible for students to learn. This kind of learning flexibility cannot be attained during traditional classroom learning, as students are confined within the four walls of a classroom with the same teacher. Online education has numerous advantages. It provides the delivery of lessons to students using tools such as videos, PDFs, games, etc., as part of the lesson plan. It also allows students to attend any class from any part of the world. It allows institutions to reach out to a broader network of students, instead of being restricted by geographical boundaries. Also, online education reduces financial costs. It is more affordable, as a certain amount of money used for transportation and lunch is reduced. Additionally, a person becomes more creative without being dependent on books and teachers. It reduces the absenteeism rate, as students won’t be late or can’t make excuses. Hence, online education suits all methods. Online education is a boon for students, but it also has many limitations. For online education, it is necessary for students and teachers to have electronics, but if either lacks electronics, then the chances for online education will decrease. Also, one must have sound knowledge about the use of information and communication technology (ICT). The major disadvantage of online education is that a person may feel lonely. They read via online classes and graduate too, but they miss the chance to socialize, make friends, and become afraid to share anything with others. Simply put, it acts as a barrier for a person to socialize. We can see that online education is very helpful. For example, a person residing in Nepal can study in universities in different countries. In this case, a person can socialize with society rather than just in a classroom. Also, online classes may help a student discover and identify topics from various perspectives. Hence, online education seems to be advantageous. By: Pramish Koirala (Science, F2)

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It’s Time To Wake Up From The Dream

Earth is the warmth in winter, a shadow in summer, and an eye-catching picture inautumn. It’s a place where one feels safe and can enjoy moments of freedom. Isn’t itour responsibility to protect our Mother Earth? What are we doing, passing master’sdegrees and obtaining jobs with our qualifications, if we aren’t even aware of theimportance of our planet? It is a shame on all of us and our deeds. So, it’s time to wakeup from our slumber and contribute, even a little, to make our Earth better thanyesterday. Climate change is a burning issue worldwide, creating a devastating situation forMother Earth. Our lives are endangered day by day, and people are compelled to facevarious obstacles due to its effects. Our Earth is slowly being destroyed, and we neverknow what will happen next. Do you think the Earth will remain as healthy andbeautiful in the coming decades? Obviously not! The emission of greenhouse gases,depletion of the ozone layer, harmful UV rays, and other radiations slowly enter theEarth, and, most importantly, the carelessness and ignorance of common people arethe major reasons behind adverse climate change. However, as responsible citizens,we can contribute significantly to its control and minimization. Earth is a beautiful place to live in. It is the place where our life begins with tears inour eyes and ends with tears in the eyes of our loved ones. It is precious to each one ofus, as it provides us with shelter and dreams to chase. However, with the advancementand flow of infrastructural development, Earth has been severely affected. Harmfulgases, dust, and smoke released from industries have adversely affected oursurroundings. Due to climate change, various harmful communicable diseases arespreading widely. In the context of Nepal, recently, COVID-19, eye flu, viral fever,and dengue are the consequences people are facing. Many innocent lives have beenlost. Deforestation is also one of the main causes.Climate change will one day make our lives even more difficult to sustain. Therefore,we, as citizens, must be aware of its effects and contribute to the protection andpreservation of Mother Earth. Old vehicles should be replaced with new ones, andelectric vehicles should be prioritized to minimize environmental impact. Factoriesand industries must be established far away from settlements, following precautionsand measures for healthy establishment. The Government of Nepal should take strictaction and implement plans and policies for Earth conservation. Hence, climate change is a serious issue that needs attention. If not properlyaddressed, it will have adverse impacts on the lives of millions of people. By: Kripa Gautam (Management, E1)

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